Book Promotion Ideas
TikTok offers a dynamic and engaging platform for first-time authors to market their books. By understanding the audience, participating in trends, creating diverse content, and engaging with the community, you can effectively raise awareness for your book https://thereddog.net/. Remember, consistency and authenticity are key to building a loyal following on TikTok. Happy TikToking!
Aparna Verma, a novelist, has successfully used TikTok to promote her Indian fantasy novel, The Boy with Fire. Verma knew that she wanted to target South Asian readers and not just make writing advice videos, so she began creating videos that would appeal to her audience. Her book hit number one on Amazon in its category and was featured on NBC News. It will be republished as The Phoenix King next year by Orbit, a division of Hachette. Verma suggests that authors learn about the popular BookTok tropes and point to them in their work, and research other nonfiction writers and readers in their category to see what video styles work best.
Why did you write your book or series? What personal experience inspired it? Human stories drive connection. Getting personal on BookTok goes a long way, like author Christina Bacilieri. Post about your pets, your writing schedule, tour of your favorite indie bookstore, favorite local coffee shop (then tag all of them in your video). A lot of authors struggle with this aspect, but TikTok users want to see the personal side of you as well!
Quality self-published book marketing and publicity can be hard to come by. Many of the large traditional book PR & marketing agencies don’t work with self-published authors. As one of the best book marketing companies in the USA, we DO work with self-published books!
#AmWriting – This hashtag is used by writers who are currently working on a writing project. By using this hashtag, you can connect with other writers who are also in the process of writing and share your progress with your followers.
Best Book Promotion Ideas
Providing a free book excerpt is an effective book promotion tactic to captivate potential readers and encourage full version purchases. So, Here are a few ways to offer a free excerpt or sample of your book:
Book promotion can feel like shouting into the void… unless you have a plan. This isn’t about posting “buy my book!” on social media until your friends mute you. This is about creative, effective ways to build buzz, attract readers, and turn interest into sales.
Providing a free book excerpt is an effective book promotion tactic to captivate potential readers and encourage full version purchases. So, Here are a few ways to offer a free excerpt or sample of your book:
Book promotion can feel like shouting into the void… unless you have a plan. This isn’t about posting “buy my book!” on social media until your friends mute you. This is about creative, effective ways to build buzz, attract readers, and turn interest into sales.
To help you out, I’ve put together a comprehensive list of 101 book promotion ideas that will take your marketing game to the next level. From traditional methods to cutting-edge digital tactics, there’s something for everyone here. Let’s dive in!
Something even better than a free sample of your book is…a free book or free merch! Generate new readership and excitement about your work by holding a giveaway. This can be anything from a gift card to a whole book, story or bonus material that you want to giveaway. For prizes that include things like gift cards or signed copies of your book, you can advertise on your social media and in your newsletters. Include hashtags and research what is trending on Twitter to find out when is best for you to jump on the wave.
Book Promotion Ideas for Libraries
Book promotion can feel like shouting into the void… unless you have a plan. This isn’t about posting “buy my book!” on social media until your friends mute you. This is about creative, effective ways to build buzz, attract readers, and turn interest into sales.
Let’s start with the foundation: the places you’re sending readers to actually learn about—and buy—your book. These landing pages (also called “funnels” by the marketing folks) work behind the scenes to make your book discoverable and desirable. Check out an in-depth resource here on the Pagewheel blog on each of these and how to easily create them:
Your website is your virtual home base—a space to showcase your books, share your story, and engage with readers. Ensure it’s visually appealing, easy to navigate, and features links for purchasing your book. Include blog posts about your writing journey, sneak peeks, or tips for aspiring writers.
Book promotion can feel like shouting into the void… unless you have a plan. This isn’t about posting “buy my book!” on social media until your friends mute you. This is about creative, effective ways to build buzz, attract readers, and turn interest into sales.
Let’s start with the foundation: the places you’re sending readers to actually learn about—and buy—your book. These landing pages (also called “funnels” by the marketing folks) work behind the scenes to make your book discoverable and desirable. Check out an in-depth resource here on the Pagewheel blog on each of these and how to easily create them:
Your website is your virtual home base—a space to showcase your books, share your story, and engage with readers. Ensure it’s visually appealing, easy to navigate, and features links for purchasing your book. Include blog posts about your writing journey, sneak peeks, or tips for aspiring writers.